Mundipharma
PROJECT
Targin Pain Survey Launch Conference
BRIEF
To create a user experience that brings to life a recent survey of pain sufferers as a way to illustrate how patients live with constant, chronic pain in their everyday lives
CONCEPT
The Pain Maze... we designed and created an experiential journey for the guests to experience first hand what it was like to live a life with chronic pain, from the constant 'noise' of pain, through how the brain works and on to the devastating side-effects of the drugs, we utilised the graphic imagery and videos taken from pain sufferers as part of the survey.
the 'brain room'
the 'side-effects'
to find out more about The Persuaders visit our website