Client: Benefit Cosmetics
Project: Hello Happy Foundation Launch
Launching in London this June, Hello Happy II, was created to take guests on a journey through the differing states of happiness. Featuring four interactive rooms, guests were given the chance to indulge in an exciting, immersive experience.
The space included an Instagrammable glitter ball room, a hydrate me room, an all pink supermarket and a trial bathroom, which all encouraged visitors to tap into their playful side.
Open for 3 days in June, guests were welcomed to the Hello Happy House where they began their own ‘Happy Hour’. Escorted through each room, they had the chance to experience the Benefit world of fun and happiness, through the sequence of truly immersive activities!
