Talk Talk brought them on-board to promote their continuing sponsorship of the X Factor for 2010 and the launch of their new Bright Star Studio which, unless you've been living under a rock... or pretend to be one of those 'grown-up' types that never watch the X Factor, you'll recognise from the opening titles and ad-breaks during the shows broadcasts.
We spent a crazy day with them at the Talk Talk Customer Service Centre in central London where they sang with their fans and wracked up thousands of Bright Star Studio 'moments'...
...we designed and built a series of 'living room' sets where patient fans sat and waited for their turn with Jedward in the studio... and what a crazy mixed bunch they were!