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The Persuaders

conceive | create | design | deliver

  • The Persuaders
  • case studies
  • about us
  • results
  • our process
  • delivering on a promise
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  • contact

15 years of launches - Targin Pain Journey



the 'pain room' with its spikes of pain and never-ending noise


CLIENT 
Mundipharma

PROJECT
Targin Pain Survey Launch Conference

BRIEF
To create a user experience that brings to life a recent survey of pain sufferers as a way to illustrate how patients live with constant, chronic pain in their everyday lives

CONCEPT 
The Pain Maze... we designed and created an experiential journey for the guests to experience first hand what it was like to live a life with chronic pain, from the constant 'noise' of pain, through how the brain works and on to the devastating side-effects of the drugs, we utilised the graphic imagery and videos taken from pain sufferers as part of the survey.


the 'brain room' 

the 'side-effects'

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categories: "Event Production", "Launches", "experiential", "targin"
Wednesday 03.14.12
Posted by belleau kitchen
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